Series A GTM Launch
10 weeks
$180k
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Series A Fintech GTM Launch

Launch B2B fintech platform post-Series A with clear ICP and channel strategy.

90%ICP clarity: 3 defined segments with qualification accuracy
2.8xChannel performance: CAC efficiency vs. benchmark
45%Pipeline velocity: faster deal closure

Context & Objectives

Client Profile

Fintech Startup (Stealth)

Challenge

Launch B2B fintech platform post-Series A with clear ICP and channel strategy.

Production Used

Series A GTM Launch

Approach & Team

Strategic Approach

Our team leveraged the Series A GTM Launch framework, focusing on rapid implementation and measurable outcomes. The approach emphasized data-driven decision making and iterative improvement.

Team Composition

Assembled a specialized pod with domain expertise and proven track record:

GTM Lead
Creative Director
Performance Lead
Designer
Data Analyst

Detailed Outcomes

ICP clarity: 3 defined segments with 90% qualification accuracy [verify]

Channel performance: 2.8x CAC efficiency vs. benchmark [verify]

Pipeline velocity: 45% faster deal closure [verify]

Sales enablement: 95% rep adoption, 30% win rate improvement [verify]

Timeline & Process

Week 1-2
Discovery & Planning
Week 3-8
Implementation
Week 9-10
Optimization & Wrap

Total duration: 10 weeks from kick-off to final deliverable handoff. Project completed on schedule with all acceptance criteria met.

""The GTM foundation they built became our competitive moat. Clear, actionable, and immediately effective.""
VP Growth, Series A Fintech

Project Facts

Duration
10 weeks
Budget
$180k
Production
Series A GTM Launch
Industry
Fintech

Key Results

90%
ICP clarity: 3 defined segments with qualification accuracy
2.8x
Channel performance: CAC efficiency vs. benchmark
45%
Pipeline velocity: faster deal closure

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